{"id":76657,"date":"2023-12-03T14:49:57","date_gmt":"2023-12-03T14:49:57","guid":{"rendered":"https:\/\/research-methodology.net\/?page_id=76657"},"modified":"2024-03-02T19:33:51","modified_gmt":"2024-03-02T19:33:51","slug":"sample-page","status":"publish","type":"page","link":"https:\/\/research-methodology.net\/","title":{"rendered":"Homepage"},"content":{"rendered":"<h1>\n\t\tCompany reports, analysis and business research methods since 2011 by John Dudovskiy\n\t<\/h1>\n<h2>\n\t\tSave hours of business research by using a library of thoroughly written reports and articles.\n\t<\/h2>\n\t\t\t<a href=\"#business-analytical-tool\" target=\"_self\" role=\"button\" rel=\"noopener\">\n\t\t\t\t\t\t\tSee Analytical Tools\n\t\t\t\t\t<\/a>\n\t\t\t<a href=\"#ebook-section\" target=\"_self\" role=\"button\" rel=\"noopener\">\n\t\t\t\t\t\t\tLearn Writing Dissertation\n\t\t\t\t\t<\/a>\n<h2>\n\t\tBusiness reports on world\u2019s top companies\n\t<\/h2>\n\t\t\t<a href=\"#company_reports\" target=\"_self\" role=\"button\" rel=\"noopener\">\n\t\t\t\t\t\t\tSee All Reports\n\t\t\t\t\t<\/a>\n<h1>\n\t\tWhy Us?\n\t<\/h1>\n<h2>\n\t\tAll you need for your business research\n\t<\/h2>\n<h2>\n\t\tTrusted source of knowledge, honed by years of experience, offering unparalleled depth in business reports, analysis, and research methods since 2011. Your journey to informed decision-making starts here!\n\t<\/h2>\n<h2>\n\t\tCompetent Researchers\n\t<\/h2>\n<h2>\n\t\tA team of seasoned dissertation advisers with practical business management experience.\n\t<\/h2>\n<h2>\n\t\tComprehensive Reports\n\t<\/h2>\n<h2>\n\t\tApplication of major tools SWOT, PESTEL, Porter\u2019s 5 Forces, Value Chain etc. within a single report.\n\t<\/h2>\n<h2>\n\t\tDissertation Guide\n\t<\/h2>\n<h2>\n\t\tComprehensive guidance from the selection of the research area to the completion of the final draft.\n\t<\/h2>\n<h2>\n\t\tUp-to-date Data\n\t<\/h2>\n<h2>\n\t\tRegularly updated articles and business reports reflect changes in the macroeconomic environment.\n\t<\/h2>\n<h2>\n\t\tBusiness Analytical Tools\n\t<\/h2>\n\t<style>\n    .bat-list-title a {\n        font-family: Helvetica;\n        font-weight: 500;\n        font-size: 24px;\n        line-height: 38px;\n        color: #5E6C84;\n        cursor: pointer;\n    }\n    .bat-list-title a:hover {\n        text-decoration: none;\n    }\n    .bat-list-title-selected a{\n        color: #0065FF;\n        font-weight: 600;\n    }\n    .bat-list-title-selected-hover a{\n        font-weight: 600;\n    }\n    .arrow-icon {\n        display: none;\n    }\n    .arrow-icon-hover {\n        display: block;\n    }\n    .arrow-icon-selected {\n        display:block;\n        color: #0065FF;\n    }\n<\/style>\n            <a href=\"#swot\">SWOT Analysis<\/a>\n            <a href=\"#ansoff\">Ansoff Matrix<\/a>\n            <a href=\"#pestel\">PESTEL Analysis<\/a>\n            <a href=\"#marketing\">7Ps of Marketing<\/a>\n            <a href=\"#segmentation\">Segmentation, Targeting<\/a>\n            <a href=\"#communication\">Marketing Communication Mix<\/a>\n            <a href=\"#porters\">Porter&#8217;s Five Forces Analysis<\/a>\n            <a href=\"#valuechain\">Value-Chain Analysis<\/a>\n            <a href=\"#mckinsey\">McKinsey 7S Model<\/a>\n<style>\n    .bat-card {\n        width: 90%; background-color: #FFFFFF; border: 4px solid #ffffff; border-radius: 16px; box-shadow: 0px 2px 8px rgba(71, 74, 89, 0.08);    }\n    .bat-card-title {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 600;\n        font-size: 20px;\n        line-height: 30px;\n        text-align: left;\n        color:#091E42;\n        margin-bottom: 1rem;\n        margin-top: 2rem;\n        display: block;\n    }\n    .bat-card-text {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 400;\n        font-size: 16px;\n        line-height: 28px;\n        text-align: left;\n        color:#344563;\n    }\n    .bat-card-a {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 600;\n        font-size: 16px;\n        line-height: 28px;\n        text-align: center;\n        color:#0065FF;\n    }\n    .bat-card-a:hover {\n        text-decoration: none;\n        color: #0052CC;\n    }\n    .bat-card-body {\n        padding: 32px;\n    }\n    .owl-item.firstActiveItem .bat-card {\n        border: 4px solid #0065FF;\n    }\n<\/style>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/swot.png\">\n            SWOT Analysis\n            A simple yet powerful framework for assessing a company&#8217;s competitive position, developing business strategies, and making informed decisions. Strategic analytical tool for analyzing:\n            \n                Strengths\n            \n            \n                Weaknesses\n            \n            \n                Opportunities\n            \n            \n                Threats\n            \n            <a href=\"https:\/\/research-methodology.net\/category\/swot-analyses\/\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/ansoff.png\">\n            Ansoff Matrix\n            A marketing planning model that helps companies to identify and evaluate their growth options and determine its product and market strategy. The model integrates four different strategy options:\n            \n                Market Penetration\n            \n            \n                Product Development\n            \n            \n                Market Development\n            \n            \n                Diversification\n            \n            <a href=\"https:\/\/research-methodology.net\/?s=Ansoff+Matrix\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/pestel.png\">\n            PESTEL Analysis\n            Strategic analytical tool for assessing external factors affecting businesses. The PESTEL acronym stands for:\n            \n                Political\n            \n            \n                Economic\n            \n            \n                Social\n            \n            \n                Technological\n            \n            \n                Environmental\n            \n            \n                Legal factors impacting companies\n            \n            <a href=\"https:\/\/research-methodology.net\/category\/pest-analyses\/\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/target.png\">\n            Marketing Mix (7Ps)\n            Comprises elements of the marketing mix. Companies manipulate each element based on their marketing and business strategy:\n            \n                Product\n            \n            \n                Place\n            \n            \n                Price\n            \n            \n                Promotions\n            \n            \n                Process\n            \n            \n                People\n            \n            \n                Physical Evidence\n            \n            <a href=\"https:\/\/research-methodology.net\/?s=7Ps+of+Marketing\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/segmentation.png\">\n            Segmentation, Targeting, Positioning (STP)\n            Consequent marketing decisions at the core of a company\u2019s marketing strategy.\n            \n                Segmentation: Dividing the population into groups based on common traits and characteristics.\n            \n            \n                Targeting: Choosing specific groups identified through segmentation as consumers for the brand.\n            \n            \n                Positioning: Selecting the most attractive marketing mix for the target customer segment.\n            \n            <a href=\"https:\/\/research-methodology.net\/?s=Segmentation%2C+Targeting\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/marketing.png\">\n            Marketing Communication Mix\n            Addresses individual elements of the marketing mix, including:\n            \n                Print and Media Advertising\n            \n            \n                Sales Promotions\n            \n            \n                Events and Experiences\n            \n            \n                Public Relations\n            \n            \n                Direct Marketing\n            \n            <a href=\"https:\/\/research-methodology.net\/?s=Marketing+Communication+Mix\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/porters.png\">\n            Porter\u2019s Five Forces \n            Analytical framework by Michael Porter (1979) representing five individual forces shaping the overall extent of competition in the industry:\n            \n                Threat of New Entrants\n            \n            \n                Bargaining Power of Buyers\n            \n            \n                Bargaining Power of Suppliers\n            \n            \n                Threat of Substitute Products or Services\n            \n            \n                Intensity of Competitive Rivalry\n            \n            <a href=\"https:\/\/research-methodology.net\/category\/porters-five-forces\/\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/valuechain.png\">\n            Value Chain Analysis\n            Analytical framework that helps to identify business activities with potential for creating value and competitive advantage. Sources of value creation include:\n            \n                Inbound Logistics\n            \n            \n                Operations\n            \n            \n                Outbound Logistics\n            \n            \n                Marketing and Sales\n            \n            \n                Service\n            \n            \n                Procurement\n            \n            <a href=\"https:\/\/research-methodology.net\/category\/value-chain-analysis\/\">Learn More \n            <\/a>\n                <img decoding=\"async\" width=\"80%\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/mckinsey.png\">\n            McKinsey 7S Model\n            Illustrates the alignment of seven elements within businesses for positive implications on overall effectiveness. The framework categorizes:\n                    \n                        Hard Elements:\n                    \n                    \n                        Strategy\n                    \n                    \n                        Structure\n                    \n                    \n                        Systems\n                    \n                    \n                        Soft Elements:\n                    \n                    \n                        Shared Values\n                    \n                    \n                        Skills\n                    \n                    \n                        Style\n                    \n                    \n                        Staff\n                    \n            <a href=\"https:\/\/research-methodology.net\/?s=Mckinsey+7s\">Learn More \n            <\/a>\n                <button id=\"batPrevBtn\">\n                <\/button>\n                <button id=\"batNextBtn\">\n                <\/button>\n<h1>\n\t\tCompany Reports\n\t<\/h1>\n<h2>\n\t\tFind a company report you are looking for\n\t<\/h2>\n<h2>\n\t\tOur team of experts prepared a list of world top company business reports. Looking for something specific? Just search from the list below.\n\t<\/h2>\n\t<style>\n    #company_reports_readmore:hover{\n        background: #0052CC;\n    }\n    #company_reports_readmore {\n        margin-bottom: 1em;\n        margin-top: 0.5em;\n        font-weight: 600;\n        color: #fff; \n        background:#0065ff;\n        border-radius: 8px;}\n    #company_reports_select {\n        width: 90%;\n        border-radius: 8px; \n        border: 1px solid #f3f3f3; \n        background: #fff; \n        padding: 10px; \n        margin: 10px;\n    }\n    #company_reports_select:hover {\n        border: 1px solid #C1C7D0;\n    }\n<\/style>\n<!---->\n    <select id=\"company_reports_select\" data-live-search=\"true\">\n        <option value=\"-1\">Apple Inc. Report<\/option>\n    <\/select>\n    <a id=\"company_reports_readmore\" role=\"button\" href=\"https:\/\/research-methodology.net\/apple-inc-report-2-2\/\">Open Report<\/a>\n<h2>\n\t\tBusiness Research Methodology\n\t<\/h2>\n\t<link rel=\"stylesheet\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/OwlCarousel2\/2.3.4\/assets\/owl.carousel.min.css\" integrity=\"sha512-tS3S5qG0BlhnQROyJXvNjeEM4UpMXHrQfTGmbQ1gKmelCxlSEBUaxhRBj\/EFTzpbP4RVSrpEikbmdJobCvhE3g==\" crossorigin=\"anonymous\" referrerpolicy=\"no-referrer\" \/>\n<link rel=\"stylesheet\" href=\"https:\/\/cdnjs.cloudflare.com\/ajax\/libs\/OwlCarousel2\/2.3.4\/assets\/owl.theme.default.min.css\" integrity=\"sha512-sMXtMNL1zRzolHYKEujM2AqCLUR9F2C4\/05cdbxjjLSRvMQIciEPCQZo++nk7go3BtSuK9kfa\/s+a4f4i5pLkw==\" crossorigin=\"anonymous\" referrerpolicy=\"no-referrer\" \/>\n<style>\n    .brm-card {\n        width: 100%; background-color: #FFFFFF; border: 0px; border-radius: 16px; box-shadow: 0px 2px 8px rgba(71, 74, 89, 0.08);    }\n    .brm-card-title {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 600;\n        font-size: 20px;\n        line-height: 30px;\n        text-align: left;\n        color:#091E42;\n        margin-bottom: 1rem;\n        display: block;\n    }\n    .brm-card-text {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 400;\n        font-size: 16px;\n        line-height: 28px;\n        text-align: left;\n        color:#344563;\n    }\n    .brm-card-a {\n        font-family: Helvetica, Verdana, Arial, sans-serif;\n        font-weight: 600;\n        font-size: 16px;\n        line-height: 28px;\n        text-align: center;\n        color:#0065FF;\n    }\n    .brm-card-a:hover {\n        text-decoration: none;\n        color: #0052CC;\n    }\n    .brm-card-body {\n        padding: 32px;\n    }\n<\/style>\n            Research Process\n            The backbone of a compelling and impactful dissertation. It&#8217;s not just a series of steps to tick off; it&#8217;s the very foundation upon which your insights and conclusions rest.\n            <a href=\"https:\/\/research-methodology.net\/research-methodology\/research-process\/\">Learn More \n            <\/a>\n            Types of Research Methods\n            Choosing the right research methods is like picking the perfect tools for a job \u2013 it makes all the difference in the quality and impact of your business dissertation.\n            <a href=\"https:\/\/research-methodology.net\/research-methodology\/research-types\/\">Learn More \n            <\/a>\n            Research Approach\n            The guiding light for your entire dissertation journey. It&#8217;s more than just the &#8220;how&#8221; of your research; it&#8217;s the lens through which you view your topic and interpret your findings.\n            <a href=\"https:\/\/research-methodology.net\/research-methodology\/research-approach\/\">Learn More \n            <\/a>\n            Research Philosophy\n            The bedrock of your research approach. It\u2019s a subtle yet powerful force shaping your entire dissertation foundation, influencing everything from research questions to interpretation of findings.\n            <a href=\"https:\/\/research-methodology.net\/research-philosophy\/\">Learn More \n            <\/a>\n            Data Collection Methods\n            Data collection methods are the lifeblood of your dissertation. They&#8217;re the tools you use to gather the raw materials that will be shaped into your insightful and impactful conclusions.\n            <a href=\"https:\/\/research-methodology.net\/research-methods\/data-collection\/\">Learn More \n            <\/a>\n            Data Analysis\n            Data analysis in a dissertation is like the chef&#8217;s secret ingredient \u2013 it takes your raw information and transforms it into a delectable dish of knowledge and insights.\n            <a href=\"https:\/\/research-methodology.net\/research-methods\/data-analysis\/\">Learn More \n            <\/a>\n            Sampling\n            Sampling might seem like a small, technical detail in your dissertation, but it&#8217;s actually a linchpin \u2013 the bridge between your specific data and the broader conclusions you draw.\n            <a href=\"https:\/\/research-methodology.net\/sampling-in-primary-data-collection\/\">Learn More \n            <\/a>\n            Ethical Considerations\n            The cornerstones of a responsible and impactful dissertation. They are about ensuring your research is conducted with integrity, respect, and a commitment to doing no harm\u200b.\n            <a href=\"https:\/\/research-methodology.net\/research-methodology\/ethical-considerations\/\">Learn More \n            <\/a>\n                    <button id=\"brmPrevBtn\">\n                    <\/button>\n                    <button id=\"brmNextBtn\">\n                    <\/button>\n<h2>\n\t\tUp-to-date articles\n\t<\/h2>\n<h2>\n\t\tInsightful articles to help with business studies and navigate ever-changing landscape of global business.\n\t<\/h2>\n\t<style>\n    .articles-li a {\n        font-family: Helvetica;\n        font-size: 20px;\n        line-height: 30px;\n        font-weight: 400;\n        color: #42526E;\n    }\n    .articles-li{    \n        margin-bottom: 16px;\n    }\n    .articles{\n        list-style-type: none;\n    }\n    .articles-li a:hover{\n        color: #0065FF;\n        text-decoration: none;\n    }\n    .main-menu-list a:hover{\n        color: #0065FF!important;\n        text-decoration: none;\n    }\n    .main-menu-list a span:hover{\n        color: #0065FF!important;\n        text-decoration: none;\n    }\n    .ebookrotate img {\n        transform: rotate(10.18);\n    }\n<\/style>\n<ul>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/change\/\">\n            Change\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/company-profiles\/\">\n            Company Profiles &#038; Analysis\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/consumer-behaviour\/\">\n            Consumer Behaviour\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/corporate-social-responsibility\/\">\n            Corporate Social Responsibility\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/culture\/\">\n            Culture\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/customer-services\/\">\n            Customer Services\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/e-commerce\/\">\n            E-Commerce\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/economics\/\">\n            Economics\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/finance\/\">\n            Finance\n        <\/a>\n    <\/li>\n<\/ul>\n\t<ul>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/hrm\/\">\n            HRM\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/industry-analysis\/\">\n            Industry Analysis\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/international-business\/\">\n            International Business\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/leadership\/\">\n            Leadership\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/literature-review\/\">\n            Literature Review\n        <\/a>\n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/management-2\/\">\n            Management\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/marketing\/\">\n            Marketing\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/articles\/politics\/\">\n            Politics\n        <\/a> \n    <\/li>\n    <li>\n        <a href=\"https:\/\/research-methodology.net\/category\/strategy\/\">\n            Strategy\n        <\/a>\n    <\/li>\n<\/ul>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/research-methodology.net\/wp-content\/uploads\/2024\/01\/ebook-rotated-transparent.png\" alt=\"ebook-rotated-transparent\" itemprop=\"image\" height=\"849\" width=\"770\" title=\"ebook-rotated-transparent\" onerror=\"this.style.display='none'\"  \/>\n<h2>\n\t\tThe Ultimate Guide to\n\t<\/h2>\n<h2>\n\t\tWriting Dissertation in Business Studies\n\t<\/h2>\n<h2>\n\t\tStep-by-step guidance derived from the experience of assisting hundreds of students who have successfully completed dissertations in business studies.\n\t<\/h2>\n<h2>\n\t\tStep-by-step guidance for Bachelors and Masters\n\t<\/h2>\n<h2>\n\t\tSimple language for easy understanding\n\t<\/h2>\n<h2>\n\t\tMaster the art of writing in business studies \n\t<\/h2>\n\t<style>\n    .article-title {\n        color: #253858;\n        font-size: 24px;\n        font-family: Inter, Helvetica;\n        font-weight: 500;\n        line-height: 30px;\n        word-wrap: break-word\n    }\n    .article-title-name {\n        color: #253858;\n        font-size: 16px;\n        font-family: Inter;\n        font-weight: 400;\n        line-height: 28px;\n        word-wrap: break-word\n    }\n    .article-title-address {\n        color: #6B778C;\n        font-size: 14px;\n        font-family: Inter;\n        font-weight: 400;\n        line-height: 28px;\n        word-wrap: break-word\n    }\n<\/style>\n        <p>A fantastic book and a big help<\/p>\n        <p>\u2014 Lewis Scollen, Leeds Beckett University, England<\/p>\n\t\t\t<a href=\"https:\/\/research-methodology.net\/about-us\/ebook\/\" target=\"_self\" role=\"button\" rel=\"noopener\">\n\t\t\t\t\t\t\tLearn More \n\t\t\t\t\t<\/a>\n<h2>\n\t\tTestimonials\n\t<\/h2>\n<h2>\n\t\tAt Research Methodology, our users aren&#8217;t just satisfied \u2013 they&#8217;re thriving in their academic and professional pursuits.  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rel=\"noopener\">\n\t\tStrategy\n\t\t<\/a>\n\t<\/h2>\n","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/research-methodology.net\/\"><img decoding=\"async\" width=\"150\" src=\"\" class=\"alignleft wp-post-image tfe\" alt=\"\" title=\"\" \/><\/a><p>Company reports, analysis and business research methods since 2011 by John Dudovskiy Save hours of business research by using a library of thoroughly written reports and articles. See Analytical Tools Learn Writing Dissertation Business reports on world\u2019s top companies See All Reports Why Us? All you need for your business research Trusted source of knowledge, honed by years of experience, offering unparalleled depth in business reports, analysis, and research methods since 2011. Your journey to informed decision-making starts here! Competent Researchers A team of seasoned dissertation advisers with practical business management experience. Comprehensive Reports Application of major tools SWOT, PESTEL, Porter\u2019s 5 Forces, Value Chain etc. within a single report. Dissertation Guide Comprehensive guidance from the selection of the research area to the completion of the final draft. Up-to-date Data Regularly updated articles and business reports reflect changes in the macroeconomic environment. Business Analytical Tools SWOT Analysis Ansoff Matrix PESTEL Analysis 7Ps of Marketing Segmentation, Targeting Marketing Communication Mix Porter&#8217;s Five Forces Analysis Value-Chain Analysis McKinsey 7S Model SWOT Analysis A simple yet powerful framework for assessing a company&#8217;s competitive position, developing business strategies, and making informed decisions. Strategic analytical tool for analyzing: Strengths Weaknesses Opportunities Threats Learn More Ansoff Matrix A marketing planning model that helps companies to identify and evaluate their growth options and determine its product and market strategy. The model integrates four different strategy options: Market Penetration Product Development Market Development Diversification Learn More PESTEL Analysis Strategic analytical tool for assessing external factors affecting businesses. The PESTEL acronym stands for: Political Economic Social Technological Environmental Legal factors impacting companies Learn More Marketing Mix (7Ps) Comprises elements of the marketing mix. Companies manipulate each element based on their marketing and business strategy: Product Place Price Promotions Process People Physical Evidence Learn More Segmentation, Targeting, Positioning (STP) Consequent&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[],"tags":[],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/pages\/76657"}],"collection":[{"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/comments?post=76657"}],"version-history":[{"count":0,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/pages\/76657\/revisions"}],"wp:attachment":[{"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/media?parent=76657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/categories?post=76657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/tags?post=76657"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/research-methodology.net\/wp-json\/wp\/v2\/yst_prominent_words?post=76657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}